Strawberry season means that in the upcoming period, strawberry marmalade production will increase. For many consumers, strawberry marmalade is a staple item on the breakfast list. However, strawberry marmalade is a paradox, because strictly speaking, strawberry marmalade does not exist. According to the German Jam Ordinance (KonfV), marmalade is made exclusively of citrus fruits. Accordingly, strawberry marmalade is therefore either strawberry jam or fruit spread.
Regardless of how this product is labelled, the most important thing for consumers is that their so-called strawberry jam tastes good, and is free of harmful substances. However, tests have shown that most jams contain at least one pesticide trace, with some jams containing as many as 6 unique pesticide residues. However, the measured pesticide residues are all below the legal limits.
The sensory analysis of these products show that some strawberry jam products have a cooking flavour. This leads to the consumer perceiving the product as being less fresh.
The laboratories within the Tentamus Group test strawberry jam to ensure high quality and a product that complies with the jam regulations. We also make sure that the pesticides found in the product comply with law, and do not exceed critical limits. This is done to prevent product recalls and preserve food safety and a positive brand reputation. We also support you in the sensory analysis of your product, so that your jam sweetens the breakfast of consumers.
Many Tentamus laboratories around the world offer these services. Do you wish to learn more about this? Get in touch with our expert.